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Why Advertise Online
Consumers Are Online!
It's a simple truth: advertisers must go where consumers are in order to reach them. And more and more, consumers are online…over 72% of Atlantic Canadians are online, with the penetration rate growing every year. They’re also spending more time online, over 13 hours a week. Among some demographics, the trend is even more popular than watching television: Canadians between the ages of 18-34 spend 14.7 hours per week online, while only 11.6 watching television.
(Source: Comscore Dec 07 23,750,000 users, StatsCan 32,976,000 Canadians Dec 07 est. )
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